USPS enters the Star Wars Universe
How can you alter your vistor’s day-to-day experience to your site? What products or services have unique stories to be told? Does your site have the flexibility to adapt to the interest of the visitor or tell a timely story?
Instead of simply offering Star Wars themed stamps, The United States Postal Service rolls out their collection by transforming their website. You can toggle the Star Wars experience on or off and reloading the page shows different Star Wars characters immortalized on United States postage.
TOMAS 3 Apr 07
That is simply awesome! Leave it up to the USPS to turn a “plain vanilla” utilitarian website and give it some character (literally).
ward 3 Apr 07
It’s nice to see an organization like the USPS embracing what is possible and still keep it’s well-oiled web machine running smoothly. Here’s a United States government agency that has embraced design more than any other.