Archive for January, 2008

Apple TV: Ultimate Interface Simplicity

Want to rent a movie? How about an interface that only shows a selection of movies and allows you to move them around, sort them and rent for immediate playback? No descriptions or buttons to get in the way until you have selected what you want..the movies themselves are the buttons. With Apple’s software upgrade […]

Allowing Mistakes

Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.
– Scott Adams, cartoonist

Strategic Outsourcing

If you need specialized legal advice you go to an expert lawyer on that specialty. When you need web design you go to a web designer or web design firm. If you need strategic thinking on a core competency not provided in-house or you need a new opinion, you outsource strategically.
Does outsourcing mean you have […]

Tenacity of Purpose

All excellence involves discipline and tenacity of purpose.
– John W. Gardner (1912-2002, American educator, social activist)

Work Backwards

Want to reverse-engineer your success? Working backwards from your desired outcome to your starting point can be the answer to building an effective strategy.
One of your goals may be to increase sales leads through your website. To do that, you will need a few things: (1) a reason for someone to fill out a contact […]

Design Trends: Death of the Static Interface

The ways that you interact with information and services are changing quickly. Devices and websites are tailoring their design, layout and interaction for you. We are getting to a place where anything you interact with wants to take care of you and customize itself to present you with what is most useful and most relevant […]

Rules for a Successful Project

A new year is always a great time to reflect on what’s working and where we are headed. Whether building our own products and services or collaborating with clients, there are a few rules we are committed to that consistently set our projects up for success. Here’s to an incredible 2008 for you and all […]